(Bloomberg) — Mobvista Inc. is contemplating promoting its cell promoting platform Mintegral after attracting curiosity from potential patrons together with U.S. non-public fairness agency Bain Capital, in keeping with individuals accustomed to the matter.
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Mobvista, managed by co-founders Duan Wei and Clement Cao by means of Seamless Expertise Ltd., is working with a monetary advisor to guage choices together with a possible sale of Mintegral, the individuals stated, asking to not be recognized as a result of the deliberations are non-public .
The issues are preliminary and can’t lead to any transaction, the sources stated. Different suitors for the corporate might additionally emerge, they added.
Representatives for Mobvista and Bain Capital declined to remark.
Mobvista shares have soared almost 190% this yr in Hong Kong, valuing the corporate at round $1.7 billion.
Based in 2013, Mobvista supplies promoting and analytics instruments to app builders and entrepreneurs. It has 18 workplaces worldwide, in keeping with its web site, and has grown over time, each organically and thru acquisitions. Its shareholders embrace Singapore state investor GIC Pte with a stake of round 5%. Mintegral is a data-driven, programmatic and interactive promoting platform for cell apps.
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